Licata Financial Design
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Clarity about where you stand, confidence about what comes next.

Financial planning for business owners, executives, and equity-compensated professionals whose financial lives have become too complex to manage one decision at a time.

We bring your cash flow, taxes, investments, retirement, insurance, and other major financial decisions together—so you can make better decisions with a clear understanding of how they fit together.

Planning-first advice. No investment minimum required to get started.

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Who We Work With

Success creates more financial decisions.

The more your income and assets grow, the more interconnected those decisions become. We help you see the whole picture and make decisions with context.

Business Owners

You already spend enough time thinking about the economics of your business. Your personal financial life shouldn't require you to become your own CFO after hours.

We help coordinate business income, cash flow, taxes, retirement planning, investments, and the decisions that connect your business to your personal wealth.

Executives & High-Income Professionals

A high income creates opportunities—but also more complicated decisions around taxes, cash flow, investments, retirement, and major purchases.

We help turn a collection of financial decisions into a coordinated strategy.

Equity-Compensated Professionals

RSUs, stock options, bonuses, vesting schedules, and concentrated positions can create significant tax and investment decisions.

We help you evaluate those choices in the context of your broader financial plan—not one transaction at a time.

Meet Kirk Licata, CFP®

About

One person who sees your whole financial picture.

Your financial life doesn't happen in separate departments.

Taxes affect investments. Income affects retirement. Business decisions affect personal cash flow. A stock sale can affect taxes, diversification, and long-term goals all at once.

That's why I built Licata Financial Design around comprehensive financial planning.

I want to understand what you're building, what matters to you, and where the important financial decisions are coming from. Then we can look at the numbers together, identify opportunities, and determine what makes sense for you.

How We Work Together

It starts with a plan.

Every relationship begins with a comprehensive financial planning engagement. From there, you choose the level of ongoing support that fits your needs: Ongoing Planning or Wealth Management.

A planning conversation around a table with notes and documents
Step 1 · Where every relationship starts

One-Time Financial Plan

A comprehensive planning engagement that brings your cash flow, taxes, investments, insurance, estate plan, and goals together in one place.

We'll review the key areas of your financial life, identify opportunities, work through important decisions, and prioritize what to do first.

Some clients use the plan to implement on their own. For most, it becomes the foundation of an ongoing relationship.

Step 2 · Choose how to continue

Ongoing Planning

Year-round planning and implementation support as your income, taxes, investments, and goals change.

We're available when decisions come up—not just when it's time for an annual review.

$7,200starting price

Explore Ongoing Planning

Wealth Management

Ongoing financial planning with professional portfolio management in the same relationship.

Your investment strategy stays connected to your tax situation, cash flow, retirement goals, and the rest of your financial plan.

First $1,000,000
1.00%
Next $4,000,000
0.85%
Above $5,000,000
0.50%
Explore Wealth Management

Fees shown are starting prices and depend on scope and complexity.

Client Reviews

In their words.

“Kirk does so much more than simply manage my investments—he helps me understand my potential tax exposure, advises me on strategic ways to take distributions from my accounts, and guides me in planning ahead to lessen the burden on my beneficiaries when the time comes. I never feel rushed or like just another client; his thoughtful guidance, responsiveness, and genuine care have made a real difference.”

— Clyde A.

“We've worked with Kirk for about 15 years. He’s always available when we need him and does a great job of keeping us thinking about the right things as we move through different phases of life. He’s also been incredibly patient, some of the milestones we’ve talked about have taken years to reach, and he’s stayed engaged and helped us adjust along the way.”

— Ben & Karla B.

“Have been working with Kirk for several years for both complex business and tax strategy, budgeting, family and retirement planning, and everything in between. We have had nothing but great experiences and I know Kirk is always a call or email away for any of my questions no matter how small or large they are.”

— Cody & Adrienne T.
Testimonial disclosure

These testimonials were provided by current clients of Kirk Licata regarding their experience with the firm's investment advisory services. The clients did not receive compensation for providing these testimonials. Individual experience may vary and may not be representative of all clients. Testimonials are not indicative of future performance or results.

Process

From financial complexity to clear decisions.

The goal isn't to create a giant financial report that sits in a drawer.

It's to understand where you are, identify what matters, make informed decisions, and put those decisions into action.

01

Start with a conversation

A 30-minute introductory call to talk about what's going on in your financial life and what you want help with.

No documents. No forms. No pitch.

By the end of the conversation, we'll both know whether it makes sense to move forward.

Your One-Time Financial PlanWhat's included
02

Build the financial picture

We organize your financial information in RightCapital so we can see the whole picture in one place.

We'll build your balance sheet and cash-flow picture and organize the accounts, income, expenses, investments, and other information that matters to your plan.

03

Understand what's driving the decisions

We dig deeper into your goals, upcoming decisions, tax situation, business interests, family priorities, and other factors that could change the recommendations.

This is where the numbers start to become a strategy.

04

Make the decisions

We walk through our recommendations together and explain the reasoning behind them.

You'll see the analysis and planning visuals in your RightCapital profile as we discuss cash flow, taxes, investments, insurance, estate planning, and other key areas.

By the end, we'll have an agreed-upon course of action—or a clear understanding of the decisions that still need to be made.

05

Choose how to continue

Some clients take the recommendations and implement them independently.

Others want us involved throughout the year.

Either way, the goal is the same: turn good financial decisions into meaningful action.

Implement it yourself

You have the recommendations and action items. You implement them on your own.

Learn about the One-Time Plan

Ongoing Planning

Year-round planning and implementation support as your income, taxes, investments, and goals change.

Learn more about Ongoing Planning

Wealth Management

Ongoing financial planning with professional portfolio management in the same relationship.

Learn more about Wealth Management
See the Full Process

Your financial decisions don't happen in isolation.

A tax decision can change an investment decision.

A business decision can change your retirement strategy.

A change in compensation can affect your cash flow, tax liability, and long-term wealth.

That's why we look at the connections—not just the individual pieces.

We coordinate closely with your other professional advisors when appropriate, including your CPA and estate-planning attorney, so important financial decisions are considered in the right context.

Cash Flow

Know what your income can support today—and what it can build over time.

Tax Strategy

Make tax-aware decisions before the opportunity passes.

Wealth Building

Turn today's income into long-term financial independence.

As featured in
CNBC Forbes CNN InvestmentNews
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Money isn't the point. What it makes possible is.

Financial planning isn't about optimizing every number just because you can.

It's about using your money intentionally—to support your family, build your business, create freedom, and make the things that matter most possible.

What does Licata Financial Design do?

Licata Financial Design provides comprehensive financial planning and wealth management for successful professionals, business owners, executives, and other clients with complex financial lives.

We help coordinate cash flow, tax strategy, investments, retirement planning, insurance, estate considerations, and major financial decisions.

Who is Licata Financial Design best suited for?

We're generally a good fit for people whose income and financial decisions have become complex enough that they want someone helping them see the whole picture.

That includes business owners, executives, high-income professionals, and people receiving significant equity compensation.

Does Licata Financial Design only manage investments?

No.

Investment management is one part of what we do. Our process starts with your broader financial picture—your income, cash flow, taxes, goals, investments, and the major decisions ahead.

Do I have to have my investments managed by you?

No.

Our One-Time Financial Plan is designed for clients who want comprehensive planning and are comfortable implementing recommendations themselves.

If you want ongoing planning support or investment management, you can choose the service that fits your needs.

Do you work with my CPA?

Yes.

Tax planning is an important part of comprehensive financial planning. When appropriate, we coordinate with your CPA so financial decisions involving income, retirement, investments, business interests, and taxes are considered together.

Where are you located?

Licata Financial Design is based in Atlanta, Georgia, and works with clients both locally and virtually.

A mother and daughter laughing together in their kitchen

Contact Us

Let's make your financial decisions easier.

We'll talk about what's going on in your financial life, where the pieces feel disconnected, and what you want help solving.

If we're a good fit, we'll explain what working together looks like. If we're not, you'll still leave the conversation with a clearer idea of what you should be thinking about.

Schedule a 30-Minute Introductory Call

No documents. No forms. No pitch.